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Discover Influence


graphika turns network relationships into dynamic maps of social influence, enabling precision targeting and action to drive business results

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Discover Influence


graphika turns network relationships into dynamic maps of social influence, enabling precision targeting and action to drive business results

Graphika identifies Distinct SOCIAL neighborhoods And the key influencers within them

COMMUNITY DETECTION

Segment audiences around a topic, geography, or brand into key communities of interest

INFLUENCER IDENTIFICATION

Identify the people truly influencing the conversation in the context of key topics

CONTENT DISCOVERY

Surface the most relevant sites, articles, and media being shared among conversation leaders

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Discover communities of interest


Discover communities of interest


DYNAMIC INSIGHTS AROUND THE PEOPLE, TOPICS, CONVERSATIONS, AND CONTENT most relevant to you

GRANULAR AUDIENCE SEGMENTATION

 REVEAL HOW audiences ARE CONTEXTUALLY CONNECTED 

The Graphika Platform surfaces formerly invisible communities, mapping them clearly in a way that is easy to explore, understand, and engage with

POWERFUL & PRECISE TARGETINg

ensure that you EFFECTIVELY JOIN AND INFLUENCE THE CONVERSATION

Graphika's community detection yields audiences of key influencers around any topic, with proven higher interaction rates in targeted social campaigns, at lower cost 

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Influence the influencers


Influence the influencers


use influence as a lens for understanding how audience opinion is shaped and who is shaping it

FOCUS engagement efforts

Identify the most influential people in key communities who are truly driving the conversation as a means for focusing your engagement and outreach efforts

build the right connections

Earn share-of-voice with the right people by learning who the key influencers are in segments of interest and increasing your visibility and credibility among them

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Build credibility and relevance


Build credibility and relevance


Surface the most relevant content to maximize message impact

Understand social conversations in context via the articles, media, sites, and hashtags that spur the conversation 

Articles

Access real-time feeds of the most relevant articles around a given topic 

MEDIA

View the most influential video and imagery being discussed and shared

sites

Augment media planning with the top domains visited by key influencers